Argos is building on its already impressive logistics offering by adding voice commerce into the mix. The retailer, which is a leader of the pack when it comes to collection, delivery and returns, is now allowing shoppers to reserve items through their smart speakers, for collection in an Argos store on the same day. Using the Voice Shop service on a smart speaker, customers are able to ask Argos to find them a product, be it an LOL surprise or a washing machine. Options are narrowed down by answering questions such as how much customers wants to spend or which Argos store they want to collect from.
Argos Goes Digital by Creating an Interactive In-Store Experience
The Argos case: caveat vendor - Swan Turton Solicitors
In Argos SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors. Argos is one of the leading brands in the lifestyle and retail sector. For the ones who look for purchasing Items multi channel - in-store, can be ordered online or over the telephone. Largest general-goods retailer in the UK with over stores 2. Offers online services for shopping 3. Huge working force with more than 51, employees 5. Argos reaches out to million customers and 18 million UK households.
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